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The Complete Guide to WordPress Content Management

The WordPress platform is currently one of the most popular choices among website owners. It may be easy to use and manage, but as your content grows, you’ll need some tips and tricks to keep it organized.

WordPress does offer a lot of extensions and tools for content management, but that is not enough. You need to be able to combine the tools with your organization skills and creativity. Whether you are experienced or new to WordPress, this guide gathers the most important information that’s necessary for successful content management.

Multi-User Capability

Creating something amazing usually demands effort from multiple people. You may run a personal blog, a small business, or a corporation, but in any case, you’ll need some assistance.

WordPress catered to this need by introducing multi-user capability. By doing this, they allowed the website owner to assign roles to other people on the team and control their part of content management.

There are five roles:

  1. Admin
  2. Author
  3. Editor
  4. Contributor
  5. Subscriber 

Whenever you need someone’s help, give them the assignment and assign them according to the role.

The best part is that you can adjust how much power they can have over the content management. 

Blog Frontpage

The first thing your user sees is the home page. In WordPress, your home page is the “blog” front page. This is set by default.

WordPress’ Reading Settings allows you to set up your static front page and add a different page that can serve as a blog page. That is, you can have a static page or a default “blog posts” page as the front page. 

How you want to manage this is completely up to your preference.

The Reading Settings also gives you an option to choose how many posts will be shown and whether the users will see the whole post or just the preview.  

The posts will automatically be listed in reverse chronologically order, displaying the newest ones first. 

Different Types of Posts

WordPress database pretty much categorizes everything as a post. In order to avoid any confusion, let’s clarify what each post type refers to.

Pages – Refer to more static content such as About Us page or Contac Page. Of course, this doesn’t mean that these pages aren’t changeable. If you are looking for a good plugin for managing pages, try out Page-List

Posts – Posts are time-sensitive content that adds value to your website. Blog posts, articles, case studies, and so on fall under the “posts” category. Keep in mind that posts have a decreasing value so you need to regularly add new content.

Custom post type (CPT) – As the name implies, these posts are custom and can perform a post-like or page-like function. For example, CPT can be testimonials, product listings, quotes, portfolio items, or music database. One of the recommended CPT creator/manager plugins that are free and easily manageable is Types

Adjust the content to an appropriate post type can be a hassle. Writing services like GrabMyEssay or Studicus can be your solution for this. You can do some quick editing with Grammarly and run the content through Readable and you’ll be all set!

Organizational Structure – Taxonomies

Use the search or tag features to organize your posts into categories. This way of grouping posts in WordPress is called taxonomies

A standard post has two taxonomy types:

  • Categories
  • Tags

A custom post type generator categorizes posts and brings out those related to the relevant sub-topic during the visitors’ search. 

Make your blog more useful for your visitors by using a built-in Archive Index

Marie Fincher, the head of the content department at TrustMyPaper have been using WordPress for a long time now and she claims that Archive Index can be very useful for improving customer experience. “When you activate this feature your visitors will be able to browse through your website more easily,” says Marie. 

Design Consistency

Content management is much easier when you have the same design featured across the website. 

WordPress has design consistency that makes them different from many other content management systems.  

If you are wondering whether to choose a free or paid theme, know that the design consistency comes in both cases. This will enable you to easily navigate through the site.

Multi-design Integration

While the design consistency allows you to add numerous posts and pages in the same manner, design flexibility gives you an opportunity to create authentic content.

Stand out with an original website and turn your ideas into reality.

For experimenting types, WordPress as your content management system allows you to customize design across the website.

Add different pages, options, and visual elements to create a masterpiece. 

Online Store Content Management

E-commerce owners need to present their most valuable content – products. 

WordPress provided them with the solution in the form of the WooCommerce plugin. The plugin is completely free and easy to use. 

Set up and easily navigate product pages and mobile-friendly catalog. Once you have better control over your e-commerce content, you can present your products in the best light.

WooCommerce also offers extensions for payment services, social media, and shipping companies. This just proves how perfect it is for online store content management. 

Mobile-Friendly Content

Considering that over half of all web traffic across the world and almost 40% of US-based web traffic come from mobile devices, your content must be mobile-ready!

Your smartphone-using website visitors deserve the same content quality as those who use their laptops. 

Responsive content is a must when it comes to content management. That is why you need a WordPress theme that is mobile optimized.

For fast loading time, you need managed web hosting.  

Provide your visitors with a mobile-friendly content for the best customer experience. 

Some final thoughts

What makes WordPress the best content management system is its numerous customization options. By experimenting with the possibilities it offers, you can create a website that fits your needs and perfectly depicts your brand. Take advantage of all these options and plugins and watch how your website thrives.

About Author

Kristin Savage nourishes, sparks and empowers using the magic of a word. Along with pursuing her degree in Creative Writing, Kristin was gaining experience in the publishing industry, with expertise in marketing strategy for publishers and authors. Now she works as a freelance writer at WoWGrade. Kristin runs her own FlyWriting blog.

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